Here's a breakdown of the steps I took to launch my podcast within seven days, offering insights into the process from someone entrenched in the podcasting world…

The key is to have fun with your podcast swag and develop a message that reflects your personality and the value of your show. 

While social media has its place in the whole marketing plan, it’s not the only way to introduce new listeners to your show.

Stand out from the podcast crowd and show off your guests in the best way possible by avoiding reading the provided bio word-for-word. Mix it up and read in your words and voice.

Have you been keeping an eye on your favorite stores to see which products will be discounted during Black Friday sales and as holiday shopping specials? Me, too.

You can also do a mixture of incorporating seasons into your podcast AND re-airing archived episodes at various intervals during your season hiatus.  

Here’s why: If you build seasons into your show, it allows you to schedule breaks. And with the holidays upon us, seasons may be just the thing you've been looking for in order to take some R&R.

Have you been thinking about rebranding your podcast (or launching a new series)? Darlen Victoria shares key podcast assets to update.

I encourage you to keep your eyes open for acts of serendipity in action and always keep up with your marketing. You never know when a Google search will unite you with your next ideal project and client.

Ratings and reviews don’t push podcast shows higher on the podcast charts. Darlene Victoria explains what to ask listeners to do instead.

When I am watching a television show or movie and the concept of podcasts is mentioned by a character, I often experience a range of feelings.

As we get a front row seat to see how this podcasting issue will shape out on Shopify and possibly spread out to other networks, stay informed and continue to have meaningful conversations.

My hope has been to give you solid foundations to streamline your efforts plus be filled with tips, tricks, and shortcuts to help you to fall in love with podcasting all over again.

This Podcast Pointer is about adding text marketing to your podcasting marketing plans. I believe you’re going to like the possibilities available when you text.

When you set out to start your podcast you may (or may not) have thought about how to monetize your show. Whether this extra income is earmarked to earn money for you or to offset associated podcast fees, it’s savvy to explore adding a revenue stream to your podcasting efforts.

To answer Mary's question about the average number of episodes in a season: There isn’t an average number of episodes. In fact, it’s important to know this one rule as it relates to podcasting: YOU MAKE UP THE RULES FOR YOUR PODCAST!

Just thinking about the various types of information a show host requires for an interview may make some shy away from doing an interview format. If this describes you, keep reading. Once you know about these tips and tricks, you may want to include interviews into the mix of what you’re doing on your podcast.

Darlene Victoria shares some wisdom and experience nuggets to help you feel more comfortable and ready to get your feet firmly planted on solid podcasting ground.   

Darlene Victoria discusses the tale of two podcasts and points out some tips around naming your podcast or rebranding an existing podcast.

New listeners will always continue to discover your show when you continue to make on-going marketing a priority. Don’t overlook having an Episode Relaunch Strategy.

Use these three ideas to accelerate your creative juices and introduce you to ways for doing your podcasting differently.

Read some recent podcast updates which are beneficial whether you are a podcast host, someone supporting podcasters, or simply in the early stages of creating your podcast.

Use Darlene Victoria’s wisdom nuggets to determine if now is the right time to pour fuel on your idea and run with it or if you need to reach out for a jump-start.  

You don’t need to claim every single podcast listing that sends an invite.  Just do your due diligence and be mindful of any costs to you.

Show notes are a summary of the highlights to entice listeners. Transcripts are presented word-for-word to allow your audience to read along instead of listening. Using episode transcripts comes with three big advantages you may not have previously considered.

In May 2020, when Spotify announced Joe Rogan’s wildly successful podcast, The Joe Rogan Experience, would become a Spotify exclusive show it got the wheels turning in the minds of many about podcast networks. Joe Rogan was offered a lot of money to make this move. Others such as Brené Brown’s, Unlocking Us, have done similar.